Text Summary Of This Email
Every challenge carries this weight...
SHOP
INFO
SUPPORT
There is something terrifying and thrilling before you sign your name.
You know what I'm talking about...
The moments when your pen, mouse, or quill (if you're cool) descend feels like an eternity.
Why does time almost stop?
Because you can still back out.
No one is grabbing your hand and forcing you (at least, we hope so) to sign your name.
To reference the show "Dark Matter," you think of the 'road not taken.' You imagine all the variant paths before you and the doors you're about to open.
What if I lose my ass here?
What if I am blamed for the failure?
What am I committing myself to?
The stream of thoughts races through your mind...none of them quite rosy.
Every time you ink your name, you sign away a part of your soul.
But let's call it what it is...
FEAR.
For us, it's a fear of the unknown.
(You might have a fear of commitment thrown in there or something else entirely...)
We feel this with every product launch, collaboration, website change, and yes...
Every email!
We faced this fear when talking to Pioneer Fit about launching a shoe...
Are they the right fit?
Will they make a great partner?
WILL THE DAMN SHOES SELL?
All these thoughts raced through our minds...
But we did the deal!
Because we trusted the product and our partner.
Plus, we had another crucial piece of information.
Our past collaboration shoes were big wins for the community! They've helped Bearfooters reclaim their strength and look damn good!
From the Kabuki Krimson Ursus Suede and the 'Tough To Kill' Ursus Canvas...
Why would this shoe flop when others haven't?
We put our SOLE into this shoe to make it feel like an extension of your body:
- Functional enough to help you set a new squat, bench, or deadlift PR.
- Durable enough for 20,000 steps as you navigate each day.
- Comfortable enough to make you forget you're wearing shoes.
But while these shoes give you all these things. They provide you with something else as well...
Stronger, healthier feet so you can walk through life in comfort and confidence.
These shoes are the result of Bearfoot and Pioneer's joint mission...
1. To always be in step with your needs,
2. To never lose the small-batch feeling,
3. To connect with our communities.
Each step you take fuels our promise to make quality, functional footwear with the BEAR essentials.
But remember, we only ordered 250 pairs, so once they're gone, that's it - no more chances.
Reserve your pair today
Thank you for your support in making this collaboration possible!
Talk soon,
Brian,Writer and Co-Owner of Bearfoot
P.S. There's another reason we went with the Ursus Suede for this shoe. You'll know more in a day or two.
P.P.S. If you have any questions, hit reply and let us know. We read every email!
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WHY WE EXIST
Most shoes can harm your mobility by over-restricting your foots natural movement. With a Bearfoot shoe, designed with minimal restrictions, you can move the way nature intended with strength and confidence in every step.
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OUR MISSION & OUR PROMISE
Bearfootshoes founded in 2019, aren't just another pair of barefoot shoes They are a tool, providing the means to unleash strong and healthy feet. We take an unapologetic, 'anti-granola' approach that defies the norms of the barefoot world, targeting those who value practicality and durability the hardworking, blue-collar individuals who demand more from their footwear. Our journey began with co-founder Chris Duffin's personal experience with rebuilding his strength from the ground up after multiple injuries. Duffin, the only human to squat and deadlift 1,000lbs for repetitions, serves as the face of the company and our mentor. His feats attest to the transformative power of proper biomechanics, which all start with optimalfootfunctionality.Bearfootis grounded in the belief that our feet should move freely and unrestricted. We resist the over-complication seen in much of the footwear industry, instead championing minimalist designs that adapt to yourfoot's natural shape and biomechanics. Each pair ofBearfootshoes features a wide toe box for optimal toe spread, a flat outsole for enhanced stability and ground feel, and a flexible frame to permit freefootmovement. Quality and sustainability underscore our no-shortcuts ethos. Our shoes are crafted from natural, U.S.-sourced leather and heavy-duty canvas, designed for longevity. Embracing a philosophy of wear, repair, and reuse,Bearfootshoes are built to support your journey for years to come. We're here to shake up the barefoot industry, bringing a jocular, down-to-earth spirit to our mission of changing the world two feet at a time. We aim to unlock potential, both internal and external, promoting healthierfootfunction, improved biomechanics, and natural movement. Whether you're an elite athlete, an office worker, or a hands-on craftsman looking for a healthier and more natural form of movement,Bearfootoffers you the tools to step with strength and confidence. Welcome to the revolution in footwear welcome toBearfoot.
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DISCLAIMER: These products are not intended to diagnose, prevent, treat, or cure any disease
